Your ego has only one, but crucial, purpose in your life. That is survival. The ego keeps us in our comfort zone because it has proven in the past to be safe. Anything that is outside of this is considered a possible threat to our survival. This served us well when we lived in tribes and our common threats were wild animals. But the ego does not serve us so well when you are trying to improve your life by pushing the boundaries a little and experience something new.
Think of anything that you have tried to do in the past that makes you feel uncomfortable. Your ego gives you many messages to convince you that you do not need to do it. Even though it may benefit you to do this new thing, you will think of many reasons why you should not do it. I am sure that you can relate to this.
Say that you want to start a new business. Although it is a considerable task, it certainly can be done and could benefit you hugely. But straight away your ego will give you a ton of reasons not to do it because it considers it a threat to your norm. Your ego will tell you that it is just too hard, you are not good enough, you can always do it later, you are too busy right now, you do not have the resources available, you do not have time, the benefits are not really worth the effort, your friends and family will think you are nuts… the list goes on.
The ego is trying to prevent you from harm. Not necessarily harm in the physical sense but perhaps protecting us from the feelings of failure or rejection. Of course, failure is part of experiencing something new and is ultimately an opportunity to learn and improve.
So how can we combat this? First is to realise that it is the ego that is just trying to do its job, then to just do it anyway. Now I know that sounds a bit too simplistic but it is the truth. Many times it can be that simple. Not easy, but simple.
The task in this example of building your own business is not an easy one but it can be broken down into smaller steps. Then you tackle step one before moving on to step two. With the necessary drive, training, and support you can slowly but surely build your business into a successful one that can make you feel truly fulfilled.
You do not need to know all of the answers of how to reach your goal, only how to get to the next stage. Then once you have made it through to this stage you can aim for the next. Step by step.
The Six Figure Mentors have a proven affiliate marketing business system that has provided a dream lifestyle for many of its members. We cannot guarantee that you will reach that level of success, there are no guarantees in life, but if you are prepared to put in the effort, there really is no limit to what you will be able to achieve.
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Wishing you all the success in your business,
Scott
(Founder – BuildMyLifestyle.com)
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